For investors to take the leap of faith on your deal...
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Angel investors and Venture Capitalists need to see clearly how they will make a lot of money.
Here are some sample Investor Discount Rates from expected payoffs:
Payoff Compounded Annual ROI 3 x investment in 3 years 44%5 x investment in 3 years 71%7 x investment in 3 years 91%4 x investment in 4 years 41%3 x investment in 5 years 25%5 x investment in 5 years 38%7 x investment in 5 years 48%10 x investment in 5 years 58%
Management should also consider that VC payoff requirements, and their corresponding ROI expectations, lessen with the maturity of the company in which they invest.
Examples of the ranges of ROIs that VCs typically expect for maturing private companies include the following (see The Venture Magazine Complete Guide to Venture Capital, Clinton Richardson, 1987, pps 183-184):
Company Stage Compounded Annual ROI Seed or Startup 40% and up First and Second Stage 30% to 50% Third Stage and Mezzanine 20% to 30%