“Some entrepreneurs and managers are “freaked-out about finance,” but this book leaps you past accounting to becoming your own financial architect.”
That’s what I said when I read this new book from Michael E. Gerber and Fred Parrish.
Personally, I’m more right-brain than left-brain, that’s why I wanted the financial models we make, but finally, here’s a good explanation for all of it.
What’s The E-Myth? It’s the legendary and now iconic book series launched way back in 1986, written by Michael E. Gerber, explaining why most small businesses don’t work and what to do about it.
If you read it, you’ll remember to, “Work ON your business, not IN it.”
The E-Myth Chief Financial Officer (CFO) explains why the financial life of a small business is most often chaotic, frantic and confused with the financial life of a small business owner.
- Learn what most CPAs and accountants can’t tell you and how it’s hurting your company.
- Learn why every business owner is at risk of a fatal decision at any time and how to avoid the disasters that follow.
- Learn why predictive management is far superior to reactive management and how to execute it.
The key is this: Every decision is a financial decision.
And to survive, every entrepreneur and business owners needs to understand that and learn accordingly.
The E-Myth CFO pairs perfectly with Business Power Tools’ BizPlanBuilder… and just about everything else we offer for building companies.Click to Buy The E-Myth CFO on Amazon
Maybe even buy several copies for your friends, clients, and/or team!