Business Black Belt Radio with Burke Franklin

11 Tips for How to Be Liked by Investors

Dr. Sarah McCue on Having Investors Like You


Dr. Sarah McCue

Dr. Sarah McCue shares her Insights on Having Investors Like You

I’m talking with Dr. Sarah McCue, a well-known advocate for the innovative use of information and communication technologies in developing countries, Dr. Sarah McCue is author of several technical books and social entrepreneur. She is founder of BluWorld, launched in collaboration with Google and Cisco Foundation to provide opportunities to youth in developing countries; co-founder of The Remembering Site, a memoir-writing platform to write and preserve the stories of our elders; and is founder of Women with 2020 Vision to empower women through online mentoring.

She has served the United Nations as manager of the United Nations Development Program Information and Communications Technology for Development practice; Panel of Advisers to the United Nations Global Alliance for Technology and Development; World Bank senior partnership adviser for the technology industry; senior adviser to the United Nations International Trade Centre as well as consultant to the United Nations Conference on Trade and Development, United Nations Industrial Development Organization, World Bank Development Gateway Foundation and advisory board member for United Nations Fund for Women New York chapter. She serves on the Board of Directors of several emerging firms and organizations to bring innovative and transformative technology and opportunities to underserved regions, and is currently chairperson of A Nobel Campaign to encourage awarding the Nobel Peace Prize to the founders of the Internet.

Dr. Sarah McCue on Having Investors Like You

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  • See the goal as getting investors to first LIKE you then fund you
  • Be personally attractive to investors — not your appearance but your passion, intelligence, confidence and commitment, professionalism and poise
  • Be relevant and remembered — show who you are in one minute or less
  • Be gracious — promote yourself and your team
  • Handle criticism — one of the most important aspects of getting investors to LIKE you
  • Be coachable
  • Handle suggestions, ideas, question and criticism from investors without losing your cool or the deal
  • The art of responding to tough questions
  • Avoid “Yes, but”
  • Saving yourselves from derailment — getting yourself or a colleague out of a perilous path
  • Following up without being desperate
  • Be authentic

Click here to learn more about my guest today: Dr. Sarah McCue


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