A series of short chapters paint an interesting picture

  • Real entrepreneurs don’t raise capital?
  • The 4 steps to pitching investors
  • What can a business plan really do for me?
  • Why having a business plan is more worthwhile today than ever!
  • Do I really need to write a business plan?
  • What you need to know about investors
  • Choosing the right investors
  • Who are these investors?
  • Angels
  • What do we know?
  • What investors want to know…
  • What are investors concerned with?
  • What Venture Capitalists typically want
  • Sample VC return rates from expected payoffs
  • What can I expect a VC to do with my plan?
  • Questions about investors I should consider
  • Psyching-up to ask investors for money
  • Revenue royalties
  • Compare with revenue royalties vs. selling shares
  • Targeting your audience(s)
  • Writing a plan that’s worth reading
  • The essential components of a compelling business plan
  • 10 questions to ask about your plan
  • How long should my business plan be?
  • Should I hire someone else to write my business plan?
  • Should I use business plan software? (Duh!)
  • How much money do I need?

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