“Some entrepreneurs and managers are “freaked-out about finance,” but this book leaps you past accounting to becoming your own financial architect.” That’s what I said when I read this new book from Michael E. Gerber and Fred Parrish.
Every good financial plan begins by introducing and explaining the major financial assumptions that were used to build out your 3 or 5 year financial projections. Your financial assumptions are what you must sell investors; the rest is arithmetic.
I was recently speaking with an entrepreneur friend of mine who had worked tirelessly for the past six months preparing a financial model for his budding business empire. His management team had put in hundreds, if not thousands of man hours, doing their due diligence and analyzing every possible scenario (several times). Having taken a…
Ask ten investors what the most important section of a business plan is, and you are likely to get back a variety of answers. For some, management team is the section to which they turn first. Others begin by reading about the market opportunity and your proposed solution to determine their level of interest. While…
