Burke Franklin is an entrepreneur, author, and speaker who is best known for creating BizPlanBuilder business plan software and founding Business Power Tools, the company behind a massive collection of management tools for entrepreneurs, business owners and their advisors. He has over 40 years of experience in business and has helped thousands of entrepreneurs to start and grow their businesses. Burke is also the author of several books, including "Business Black Belt" which provides practical advice for entrepreneurs and small business owners on how to build successful businesses. He is also a popular speaker and has given talks on entrepreneurship, business planning, and marketing at conferences and events around the world. Burke Franklin is a strong advocate for entrepreneurship and believes that anyone can start and grow a successful business with the right tools and mindset. He is committed to helping entrepreneurs achieve their goals and has dedicated his career to providing the resources and support they need to succeed.

What Investors Want to Know… (Cont’d)

When you’re writing your business plan, you want to make sure to highlight what sets you apart from other businesses.  A good way to do this was put forward by Scott Miller, co-founder of Core Strategy Group, small business coach and co-author of the books ‘The Underdog Advantage’ and ‘Building Brandwidth.’  When writing your plan,…

What Investors Want to Know…

by Burke Franklin, Founder and CEO, Business Power Tools For a moment, put yourself in an investor’s position (actually, do this throughout the plan writing process). What would YOU want to know about a business before you invested in it? Think about investing money in a friend’s business to get the mental, physical, emotional and…

What is a Business Plan?

A business plan is a written document used to describe your business. The sections of a business plan are fairly standard, so you can find lots of help from those that have gone before you. Each section in a business plan has a specific purpose.  Certain sections can be as short as one page.  For…

Why Write a Business Plan?

By: Burke Franklin, CEO and founder, Business Power Tools “A sensible man never embarks on an enterprise until he can see his way to the end of it.”    – Aesop A business plan is a road map to the future of your business (both for yourself and your investors).  Writing it, though, can be an…

What is an Executive Summary?

The Executive Summary is the most important part of your business plan. It’s the first part that potential investors will read, and if written poorly, it could be the last! It is wise to complete your plan first, and always come back and do your Executive Summary last.  Some people use the Executive Summary to get them…