The Antidote to Goal-Setting


How to sell today

Burke Franklin

If you have issues with setting goals…
Burke Franklin invented business planning software in 1988 with the introduction of his best-selling BizPlanBuilder®. He is the creator of JIAN (jee’on — a zen word meaning “the master of every art”), the company behind an entire suite of successful business productivity software apps for launching, building and succeeding in business.

Burke was elected to the White House Conference on Small Business and nominated for Ernst & Young’s “Entrepreneur of the Year” award. He is also an instrument-rated pilot, and a second-degree black belt in TaeKwonDo.

Burke’s highly praised book, Business Black Belt teaches more than 70 contemporary real-world lessons and is rich in hard-won advice for building and running a business today. |

  • Business black belt burke franklin podcast goal setting resolutions

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    Some problems with setting goals.

  • Some goal-setting concepts missed by the gurus
  • How to achieve them anyway!
  • Using goal-setting to tune your mental radar to recognize opportunities
  • Letting goals go so you can do what you gotta do.
  • Putting bright-shiny-objects in perspective
  • Remember your objective (vs. How you’re going to get there) just in case it shows up sooner and more easily than expected!



Learn more about BizPlanBuilder business plan software & templates
Write a professional business plan for your project quickly and efficiently. Organized system of sample business plan templates in Microsoft® Word, flexible Excel financial models, PowerPoint presentation template — can be downloaded as a Windows app or you can subscribe online. It’s the fastest and easiest way of turning your ideas into a investment-grade business plan and a successful business. Proven with banks, SBA, angel investors, and venture capitalists worldwide. 30+ years refinement. Professionally formatted. Windows / Macintosh.
– Discover BizPlanBuilder cloud-based business plan online



podcast interview on business plans and raising capital

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