5 Tips for Writing a Book to Build Your Marketing


Ellen Reid on preparing your book for marketing success

Ellen Reid

Ellen Reid on preparing your book for marketing success

Since 1999, Ellen Reid has built a solid reputation as the go-to Executive Book Producer when excellence is an absolute necessity and you don’t want to do it yourself. She’s guided countless clients in producing award-winning books, starting their own independent publishing companies, or utilizing Ellen brings her eclectic background to the task of assisting authors.

She’s worked in the film industry, advertising, and in the intricacies of the ever-changing self-publishing business. It’s this combination of experiences that allows her to help produce books of outstanding quality, which is, she says, “a must in this age of ‘anyone-can-get-a-book-into-print.'”

As a “book shepherd” Ellen says she has “the unique ability to understand what the writer wants the book to do for them.” Branding is a big part of her business. Self-publishing “is more than hiring an editor, or book designer,” she says. “You need a book that is excellent in every way.”

She saw that many of the writers attending the seminars were excited about self-publishing, were good writers, but didn’t know much about book production and publishing. Poynter suggested she become a “book shepherd.” She did, and has been working with writers since 2000. Ellen happily affirms, “It is my honor and pleasure to bring indie books to life with excellence.”
She is the author of the international award-winning book, “Putting Your Best Book Forward: A Book Shepherd’s Secrets to Producing Award-Winning Books that Sell.

Ellen Reid and Burke Franklin on preparing your book for marketing success

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  • Best book topics?
  • Self-publishing vs. independent publishing
  • How a book can turbo-charge your marketing
  • How to get started on your book
  • How to produce a quality book
  • Getting your book into distribution
  • How to use your book to promote yourself

Click to learn more about Ellen Reid

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