Raising Capital? Don’t Sell Your Product to Investors!
One of the single biggest mistakes you can make when pitching investors when raising capital…
Marketing for your Business Planning…a New Idea!
Marketing is crucial for all of your business planning… In your business plan there are sections on Market Analysis, Market Size, Target Customers, Customer Segmentation, Market Trends, Competition and Marketing Strategy… and it’s especially important for building your case for funding with investors. Here’s a simple idea that works like crazy: Grab infographics from…
Female Founders Are Getting Nowhere With Funding? A Response to Caroline Fairchild on LinkedIn
Do you believe Female Founders are getting nowhere with funding? The reality: businesses are complicated. There are a lot of moving parts so it’s up to you to make your deal make sense to an investor. If you allow yourself to believe that they’re not investing in you because you’re female, you’ve succumbed to what…
The 4 steps to pitching investors
The sequence of engaging investors goes something like this… Burke Franklin, Creator: Business Power Tools Author: Business Black Belt Elevator pitch 2-3 page Executive Summary 20-minute PowerPoint presentation Comprehensive Strategic Business Plan How to prepare… Do it in reverse order: Comprehensive Strategic Business Plan 2-3 page Executive Summary 20-minute PowerPoint presentation Elevator pitch The process…
Do I Need a Business Plan to Raise Money?
In my experience raising capital, investors can’t seem to get enough information. Think about it. Before they’ll write a check, investors ask all kinds of questions and you need to have answers. Why do you think only 3-5% of startups get funded?!? You might as well do the homework ahead of time, do some of…
