Burke Franklin

How I learned to write a business plan.
Why mine are different and better.
And now it’s software!

Have you heard that investors don’t read business plans? Not true. Before they’re going to click OK on a wire transfer of $50,000 to $50,000,000, they’ll have a lot of questions. Wouldn’t you?!? Your business plan is your proxy in front of many supporting characters—with specialties, expertise, biases, perspectives, contacts, money… It’s like a movie…

Presenting your Vision in your Business Plan

Nevermind all the orange trees… Imagine a mountain with a roller-coaster, a mono-rail, Fantasyland, Frontierland, Tomorrowland… The odds are very good that you already have a vision for your business. If you didn’t, you probably wouldn’t be writing a business plan. Putting that vision into a cohesive statement will help you build your mission statement.…