What to think about as you edit the “Marketing Planning, Advertising & Promotion” section of your business plan and what investors and lenders (crowdfunding, angels, venture capital, SBA) look for as they consider funding your start up or growing company.
Finding the right person and asking them for money to fund your business can be daunting. First, you need to get your head straight! Here are some ideas…
If you want people to share their research and experience with you — to save you a ton of time with trials and errors, and to get results faster, remember to open to their input and express your appreciation, whether you use it or not. Otherwise,
How to create a compelling executive summary that gets you in the door with investors
How does an underfunded innovator compete in an industry that makes more money treating a problem than it would by solving it? Pollution, garbage, water, food… Some entrepreneurs take pride in being “disruptive.” If that’s you, just be careful how you poke the beast.