Video – Thoughts on Image & Branding for Your Company

Business Power Tools founder and BizPlanBuilder business plan software template creator Burke Franklin consults on writing a business plan — What to think about as you edit the “Image & Branding” section of your business plan and what investors and lenders (crowdfund, angel, venture capital, SBA) look for as they consider funding your startup or…

Emergency Response

Excerpted from the book on enlightened business, Business Black Belt “Experience your greatness, not your self-doubt.” ~Ron Bynum, Essence Partners There are a variety of situations that take me by surprise. My inability to effectively respond has allowed me to either miss a wonderful opportunity or agree to something I’d later regret. What compelled me…

Money Magnets Are Key to Raising Capital

part 2 Guest article by Steve Breitman | Mindful Business Solutions In Part 1 of our discussion of Money Magnets, we listed several important things you can do to make your business more attractive to investors: * Patents/Copyrights/Trademarks * Letters of intent from prospective customers * Letters of intent with suppliers, vendors and manufacturers *…

Segmenting Your Market

In our last post, we talked about two important factors for your market analysis, the market size and the market conditions. Today we’re going to talk about demographics which will allow you to segment your market. After you segment your market, you will be better able to understand who your target customer will be and…

Components of a Business Plan (Part 3)

Written by Burke Franklin, founder and CEO, JIAN This is part 3 of 3.  If you missed parts 1 and 2, Part 1, where we talked about the executive summary or Part 2, where we talked about the market analysis and strategy. Let’s drive this puppy home. 11. Management Team– What’s a nice person like…