Video Coaching: Writing Your Business Plan – Selling Strategies

What investors & lenders look for in your business plan Business Power Tools founder and BizPlanBuilder business plan software template creator Burke Franklin consults on writing a business plan — What to think about as you edit the “Selling Strategies” section of your business plan and what investors and lenders (crowdfund, angel, venture capital, SBA)…

Leave Your Pitch On the Phone!

Excerpted from the book on mindful business management, Business Black Belt. The truth can be told in two minutes or less. ~ Paul Larson, founder, Summit Organization We can use our voice mail systems to produce virtual conversations—people no longer need to talk in person to make their point. I get messages on my voice…

Why Should I Buy From You?

Excerpted from the book on mindful business management, Business Black Belt. The reputation you build for the future is more valuable than the profit you earn today. Your character plays a crucial part in completing a sale. It’s much easier for customers to buy from you when they buy because of you, not in spite…

Selling for a Change

Excerpted from the book on mindful business management, Business Black Belt. You can lead a horse to water, but you can’t make him drink… Try salting the oats. ~ Anonymous Selling is often not just convincing someone to buy your product or service but to change what they already have or what they are doing…

Selling 3.0

Excerpted from the book on mindful business management, Business Black Belt. What if your customers already want to buy? Your job then, as a good salesperson, is to engineer the deal. Sales techniques we learned in the past are appalling and ineffective, yet many are still in use — let’s revisit the sales process to…