Burke Franklin

How I learned to write a business plan. Why mine are different and better. And now it’s software!

Have you heard that investors don’t read business plans? Not true. Before they’re going to click OK on a wire transfer of $50,000 to $50,000,000, they’ll have a lot of questions. Your business plan is you in front of many supporting characters—with specialties, expertise, biases, perspectives, contacts, money… It’s like a movie script on it’s…

Marketing for your Business Planning…a New Idea!

  Marketing is crucial for all of your business planning… In your business plan there are sections on Market Analysis, Market Size, Target Customers, Customer Segmentation, Market Trends, Competition and Marketing Strategy… and it’s especially important for building your case for funding with investors. Here’s a simple idea that works like crazy: Grab infographics from…

Video – Writing a business plan – Capital Requirements

What to think about as you edit the “Capital Requirements” section of your business plan and what investors and lenders (crowdfund, angel, venture capital, SBA) look for as they consider funding your start up or growing company.