Write it how you would say it.

Excerpted from, Business Black Belt, “The Enlightened Entrepreneur’s Manifesto” It should be possible to explain the laws of physics to a barmaid. ~ Albert Einstein, physicist We can learn much to improve our everyday written communications by studying the techniques used by advertising copywriters. In school, some of us “BSed” our way through certain essays…

Choosing the Right Investors for Your Business

Excerpted from the book on mindful business management, Business Black Belt. Perhaps the single biggest obstacle to raising capital for your business is the idea that investors will be forever breathing down your back… they’ll own you… your entrepreneurial venture, your freedom as you know it… will be over forever. So, the debate rages within…

Editors, Writers, & Reporters – Successfully Managing the Media

Excerpted from the book on mindful business management, Business Black Belt. Guns are always loaded. . . Everything is on the record. Your approach to a PR interview will make a world of difference in what appears in print or how you come across on camera. When I had my first golden opportunity for an…

Be Part of a Virtual Company

Excerpted from the book on mindful business management, Business Black Belt. You’re either part of the solution or part of the problem. Promoting yourself or your services as a component of someone else’s virtual corporation can be to your advantage.   A virtual corporation can be thought of as the coordination of existing services to…