Write it how you would say it.

Excerpted from, Business Black Belt, “The Enlightened Entrepreneur’s Manifesto” It should be possible to explain the laws of physics to a barmaid. ~ Albert Einstein, physicist We can learn much to improve our everyday written communications by studying the techniques used by advertising copywriters. In school, some of us “BSed” our way through certain essays…

Choosing the Right Investors for Your Business

Excerpted from the book on mindful business management, Business Black Belt. Perhaps the single biggest obstacle to raising capital for your business is the idea that investors will be forever breathing down your back… they’ll own you… your entrepreneurial venture, your freedom as you know it… will be over forever. So, the debate rages within…

Editors, Writers, & Reporters – Successfully Managing the Media

Excerpted from the book on mindful business management, Business Black Belt. Guns are always loaded. . . Everything is on the record. Your approach to a PR interview will make a world of difference in what appears in print or how you come across on camera. When I had my first golden opportunity for an…

Consulting the Consultant

Excerpted from the book on conscious entrepreneurship and business management, Business Black Belt. A consultant is someone who saves his client almost enough to pay his fee. ~ Arnold Glasow If a consultant asked me to consult him or her on how to build their business, here’s what I’d say. To me, the word ‘consultant’…

Working the BS Factor

Excerpted from the book on mindful business management, Business Black Belt. Short as life is, we make it still shorter by the careless waste of time. ~ Victor Hugo, author Some things are more trouble than they’re worth. Sometimes you can put a direct cost to them. Sometimes it’s just a feeling. Either way, it’s…