Burke Franklin is known as “the man who’s helped launch a million businesses” with his best-selling business plan software, BizPlanBuilder… and creator of Business Power Tools, the company that developed an original suite of software tools to help entrepreneurs and business owners start, finance, and scale their companies with real-world best-practices and minimal BS. Burke graduated from the University of California at Santa Barbara with a degree in business and a minor in electrical engineering.   He took his first corporate job as a field sales rep for Texas Instruments selling electronic components. Besides working in sales and management for other high-tech companies, Burke's career also includes a position with The Sharper Image Catalog as Electronics Buyer and catalog copywriter.   Overall, Burke's marketing & management experience spans 40+ years.   With an extensive background in sales, marketing, and management, Burke brings a very practical approach to everything he does.   Since 1988, when BizPlanBuilder took off, Business Power Tools has introduced a dozen business development apps and templates, and now they are available in cloud-based versions managed on the web with a unique dashboard concept.   Burke was elected to the White House Conference on Small Business and was also nominated for Ernst & Young’s “Entrepreneur of the Year.”   Several of his ground-breaking business concepts have even been documented as case-studies for MBA students.   Today, more than 153 schools worldwide teach business using BizPlanBuilder business plan software. And more than 2 million entrepreneurs have used it!   He regularly speaks and participates in seminars, conferences, and panels, and has been interviewed on radio and television shows for entrepreneurs.

Small Business Marketing: Writing A Google Places business description that will drive traffic

3 Easy Steps: Writing A Google Places business description that will drive traffic One of the most important parts of any business listing (including Google Places) is your business description.  This is exactly what it sounds like: a description of your business and what you do, in just 200 characters. Yes, that’s pretty short, and the…

How Much is Your Time Worth?

In another lifetime long long ago, I sold word-processing systems. The crux of our sales pitch was how much time our system would save all of the secretaries and others who were constantly typing documents. To drive this point home, I created a spreadsheet to show how much time was worth. For example, if you…

Sample / Example Employment At-Will Policy Template

Notes All states in the United States are considered at-will, with the exception of Montana. If you operate in Montana, you will need to be certain that you are following your own described guidelines for disciplinary and termination processes. For anyone in Montana, these paragraphs should be eliminated. Including an “at-will” employment clause in your…