When you’re writing your business plan, you want to make sure to highlight what sets you apart from other businesses. A good way to do this was put forward by Scott Miller, co-founder of Core Strategy Group, small business coach and co-author of the books ‘The Underdog Advantage’ and ‘Building Brandwidth.’ When writing your plan,…
by Burke Franklin, Founder and CEO, Business Power Tools For a moment, put yourself in an investor’s position (actually, do this throughout the plan writing process). What would YOU want to know about a business before you invested in it? Think about investing money in a friend’s business to get the mental, physical, emotional and…
A business plan is a written document used to describe your business. The sections of a business plan are fairly standard, so you can find lots of help from those that have gone before you. Each section in a business plan has a specific purpose. Certain sections can be as short as one page. For…
By: Burke Franklin, CEO and founder, Business Power Tools “A sensible man never embarks on an enterprise until he can see his way to the end of it.” – Aesop A business plan is a road map to the future of your business (both for yourself and your investors). Writing it, though, can be an…
The Executive Summary is the most important part of your business plan. It’s the first part that potential investors will read, and if written poorly, it could be the last! It is wise to complete your plan first, and always come back and do your Executive Summary last. Some people use the Executive Summary to get them…