Burke Franklin is known as “the man who’s helped launch a million businesses” with his best-selling business plan software, BizPlanBuilder… and creator of Business Power Tools, the company that developed an original suite of software tools to help entrepreneurs and business owners start, finance and manage their companies with real-world best-practices and minimal BS. Burke graduated from the University of California at Santa Barbara with a degree in business and a minor in electrical engineering.   He took his first corporate job as a field sales rep for Texas Instruments selling electronic components. Besides working in sales and management for other high-tech companies, Burke's career also includes a position with The Sharper Image Catalog as Electronics Buyer and catalog copywriter.   Overall, Burke's marketing & management experience spans 40+ years.   With an extensive background in sales, marketing and management, Burke brings a very practical approach to everything he does.   Since 1988, when BizPlanBuilder took off, Business Power Tools has introduced a dozen business development apps and templates, and now they are available in cloud-based versions managed on the web with a unique dashboard concept.   Burke was elected to the White House Conference on Small Business and was also nominated for Ernst & Young’s “Entrepreneur of the Year.”   Several of his ground-breaking business concepts have even been documented as case-studies for MBA students.   Today, more than 153 schools worldwide teach business using BizPlanBuilder business plan software. And more than 2 million entrepreneurs have used it!   He regularly speaks and participates in seminars, conferences and panels, and has been interviewed on radio and television shows for entrepreneurs.

What Investors Want to Know… (Cont’d)

When you’re writing your business plan, you want to make sure to highlight what sets you apart from other businesses.  A good way to do this was put forward by Scott Miller, co-founder of Core Strategy Group, small business coach and co-author of the books ‘The Underdog Advantage’ and ‘Building Brandwidth.’  When writing your plan,…

What Investors Want to Know…

by Burke Franklin, Founder and CEO, Business Power Tools For a moment, put yourself in an investor’s position (actually, do this throughout the plan writing process). What would YOU want to know about a business before you invested in it? Think about investing money in a friend’s business to get the mental, physical, emotional and…

What is a Business Plan?

A business plan is a written document used to describe your business. The sections of a business plan are fairly standard, so you can find lots of help from those that have gone before you. Each section in a business plan has a specific purpose.  Certain sections can be as short as one page.  For…