Burke Franklin is known as “the man who’s helped launch a million businesses” with his best-selling business plan software, BizPlanBuilder… and creator of Business Power Tools, the company that developed an original suite of software tools to help entrepreneurs and business owners start, finance and manage their companies with real-world best-practices and minimal BS.   Burke graduated from the University of California at Santa Barbara with a degree in business and a minor in electrical engineering.   He took his first corporate job as a field sales rep for Texas Instruments selling electronic components. Besides working in sales and management for other high-tech companies, Burke's career also includes a position with The Sharper Image Catalog as Electronics Buyer and catalog copywriter.   Overall, Burke's marketing & management experience spans 40+ years.   With an extensive background in sales, marketing and management, Burke brings a very practical approach to everything he does.   Since 1988, when BizPlanBuilder took off, Business Power Tools has introduced a dozen business development apps and templates, and now they are available in cloud-based versions managed on the web with a unique dashboard concept.   Burke was elected to the White House Conference on Small Business and was also nominated for Ernst & Young’s “Entrepreneur of the Year.”   Several of his ground-breaking business concepts have even been documented as case-studies for MBA students.   Today, more than 153 schools worldwide teach business using BizPlanBuilder business plan software. And more than 2 million entrepreneurs have used it!   He regularly speaks and participates in seminars, conferences and panels, and has been interviewed on radio and television shows for entrepreneurs.

Business planning: Tips for Writing a Mission Statement for your Business Plan

A while back I was shopping for a new car. In the show room one dealer had a plaque over their door that read,”Our mission is to become the most profitable [brand] dealer in Northern California.”  Uh oh! What does that tell you? ( I wonder if they are charging too much.)  That ‘mission statement’…

Business Planning: Adding more products and services to your business plan?

Quite frequently, BizPlanBuilder users will write-in to ask how they can add more products, more profit centers, or more SKUs to their business plan. It seems to be very exciting to think you can dazzle an investor or lender with lots of products. Actually, the opposite maybe true. BizPlanBuilder includes enough space to add up…

Your business plan presentation to investors

Much has been said and written about investor presentations. The “PowerPoint presentation” may seem like the all-important (and sometimes, harrowing) opportunity to make your pitch for capital, but it shouldn’t be a surprise introduction for investors. Investors will often request a copy of your PowerPoint deck prior to meeting with you. Send it to them.…

Business Planning – Sequencing your presentation for capital

Building a business requires more than just an idea and a plan. For a moment (and you may need to refer to this moment often), put yourself in an investor’s position… What would YOU want to know about a business before you invested in it? We often recommend investing an amount of money in a…

The Academy Awards – World-class expressions of appreciation… and attraction

(Keep reading and I will teach you a secret to success by reversing the Do, Have, Be cycle) Academy Award® winners are people at the top of their game — receiving an award for being the best. I couldn’t help but notice that these were indeed world-class expressions of appreciation. Some seemed surprised and unprepared,…